TOTO

Various sports sponsorship campaigns & key visuals

Project

Over the past two years, we have created a close bond with TOTO's sports sponsorship, resulting in a preferred supplier partnership. Together, we brought Rugdekking to life—a campaign raising awareness for gambling addiction—created ongoing ad hoc key visuals, and managed event dressing.

Role

During my time at Studio GraphicHunters, my responsibilities as client lead and project manager included serving as the point of contact for the client and creator network, managing projects from A to Z across all pillars, handling ad hoc requests, and ensuring quality control.

Credits

Creative Agency: One:Nil
Design & Art Direction: GraphicHunters

Rugdekking

With TOTO Rugdekking, the KNVB, football clubs, and TOTO contribute to a safe gaming environment for participants in sports betting through various activities. Rugdekking provides not only information but also concrete tips and tools, such as knowledge sessions. The ultimate goal is to raise awareness and help participants better assess when things are not going well for themselves or others—and intervene if necessary.

TOTO Dutch Darts Masters 2024

The 2024 TOTO Dutch Darts Masters marked the second edition of the tournament hosted by the Professional Darts Corporation and the second installment in the World Series of Darts. Featuring 16 players—eight PDC players and eight Dutch qualifiers—the event took place at the Maaspoort Den Bosch in 's-Hertogenbosch, Netherlands, in January 2024. An epic tournament that deserves epic branding & event dressing.

Key Visuals

Throughout the past two football seasons, there were various hero moments that deserved a little extra attention. Here are a few of the many.